Focus groups are conducted as part of in-depth research into the needs and motivation of a company’s target audience. This method helps develop an idea for the perception of an existing or new product or to understand how an image/criteria determine the feelings behind a particular product/service.
believe that SMS alerts are much more informative than a call from a company.
of customers consider messengers to be a modern tool for communication with a company
the profits of brands that have implemented personalization
of the respondents are more likely to choose the brand that offers a personalized approach
of millennials are bought from those they know.
of customers expect to be supported on social networks
Web Social Media
of the respondents prefer to buy using a smartphone, because it saves time
of staff make the management or their HR manager aware of their mental health and any issues they may be experiencing with it.